"The Role of Media in Childhood Obesity"

Support Files

Advisory   (.pdf)

Agenda   (.pdf)

Presentation - Elizabeth Vandewater   (.pdf)

Presentation - Tom Robinson   (.pdf)

Presentation - Vicky Rideout   (.pdf)

"Childhood Obesity on the Rise"

StateHealthFacts.org - Overweight and Obesity Rate, 2001

"Prevalence of Overweight Among Children and Adolescents: United States, 1999-2000"

"Overweight Among U.S. Children and Adolescents"

Kaiser Family Foundation: Zero to Six: Electronic Media in the Lives of Infants, Toddlers and Preschoolers

The Surgeon General's Call To Action To Prevent and Decrease Overweight and Obesity

"The Role of Media in Childhood Obesity" 2/24/2004
The Kaiser Family Foundation, Washington, D.C.

The Kaiser Family Foundation releases a new report, The Role of Media in Childhood Obesity, which brings together for the first time the key research on this topic from across the country.

Are children becoming sedentary couch potatoes, skipping physical activity to sit around watching TV?
From SpongeBob SquarePants crackers to Scooby-Doo cereal, are media characters selling our kids down a river of fat?
Or, is the media just a scapegoat for cutbacks in school gym classes, irresponsible parenting and a Super-Sized society?

View Webcast ( video ) ( transcript )

Opening Presentation

Vicky Rideout, vice president, director of the Program for the Study of Entertainment Media and Health, Kaiser Family Foundation

Presentation of Research on Media and Obesity

Does the time children spend with media displace time spent in physical activity?
Elizabeth Vandewater, assistant professor, Human Development, University of Texas at Austin; director, Center for Research on Interactive Technology, Television & Children
Does reducing the time children spend using media also reduce obesity?
Tom Robinson, assistant professor of Pediatrics and of Medicine, Stanford Prevention Research Center, Stanford University School of Medicine

Discussion

Kelly Brownell, professor and chair of Psychology, Yale University, director of the Yale Center for Eating and Weight Disorders, and author of the book Food Fight
Dale Kunkel, professor of Communication, University of California Santa Barbara, and senior author, American Psychological Association’s Scientific Report on Advertising and Children
William MacLeod, attorney, Collier Shannon Scott Law Firm, representing the Grocery Manufacturers of America
Patti Miller, director of the Children & the Media Program, "Children Now"
Marva Smalls, executive vice president, Nickelodeon
Ellen Wartella, dean, College of Communication, University of Texas at Austin, and member, Kraft Wellness Council

Moderator

Jackie Judd, senior visiting fellow, Kaiser Family Foundation

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