Key Findings from New Research on Children's Media Use 3/9/2005
Barbara Jordan Conference Center, Washington, D.C.
Videos:
Key Findings | Roundtable Discussion | Keynote Address by Hillary Clinton
This Kaiser Family Foundation event features a panel discussion and publication release of Generation M: Media in the Lives of 8-18 Year-olds, a national survey that measured media use of more than 2,000 3rd through 12th graders. The study finds children are spending more time using "new media," such as Internet and video games, but time spent using "old media," like television, print and music, is not waning. Research also indicates the amount of time young people spend "media multi-tasking" increased from 16 to 26 percent of media time, and the actual number of hours devoted to media use has remained steady, at just under 6 1/2 hours a day (going from 6:19 to 6:21), or 44 1/2 hours a week.
The study -- which measured non-school use of television and videos, music, video games, computers, movies and print -- found the total amount of media content young people are exposed to each day has increased by more than an hour over the past five years (from 7:29 to 8:33), with most of the increase coming from video games (up from 0:26 to 0:49) and computers (up from 0:27 to 1:02, excluding school-work).
For more information, including agenda, speaker biographies and other related materials, please visit the Kaiser Family Foundation's Web site for the forum.
Key Findings
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transcript )
Presentation: Key Findings from New Research on Children’s Media Use
Roundtable Discussion
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transcript )
Moderator:
- Jeff Greenfield, senior political analyst, CNN
Panelists:
- Common, hip-hop artist
- Michael Copps, commissioner, Federal Communications Commission
- Jordan Levin, former CEO, WB Television Network
- Donald Roberts, author, It’s Not Only Rock and Roll and professor of communication, Stanford University
- Alain Tascan, vice president and general manager, Electronic Arts Montreal
Keynote Address and Q&A
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transcript )
Introduction and Remarks
Keynote Address

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